{"id":2287,"date":"2022-07-12T22:27:51","date_gmt":"2022-07-12T22:27:51","guid":{"rendered":"https:\/\/www.opinew.com\/help-center\/?post_type=ht_kb&#038;p=2287"},"modified":"2023-06-26T04:26:13","modified_gmt":"2023-06-26T04:26:13","slug":"how-to-fix-the-google-shopping-feed-if-your-products-dont-have-unique-identifiers","status":"publish","type":"ht_kb","link":"https:\/\/www.opinew.com\/help-center\/knowledge-base\/how-to-fix-the-google-shopping-feed-if-your-products-dont-have-unique-identifiers\/","title":{"rendered":"How to fix the Google Shopping Feed if your products don&#8217;t have unique identifiers?"},"content":{"rendered":"\n<p>Google Shopping might flag an issue on your feed products that tells you to add identifiers like MPN or GTIN.<\/p>\n\n\n\n<p>If you sell handmade or one-off or unique products, it is likely that you don&#8217;t have MPN or GTIN numbers for them.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How to fix this?<\/h2>\n\n\n\n<p>Google Shopping Product Feed allows you to set a special &#8220;<strong>Identifier exists<\/strong>&#8221; variable to &#8220;<strong>No<\/strong>&#8221; on each product. When you do that, Google knows your products don&#8217;t have unique IDs and will no longer complain. <\/p>\n\n\n\n<p>To do this go to Google <strong>Merchant Center &gt; Products &gt; Feeds &gt; <em>click on the feed<\/em> &gt; feed rules<\/strong>.<\/p>\n\n\n\n<p>Now add a feed rule to set <strong>identifier exists<\/strong> to the value&nbsp;<strong>no<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 1<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"835\" height=\"868\" src=\"https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-16.png\" alt=\"\" class=\"wp-image-2289\" srcset=\"https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-16.png 835w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-16-289x300.png 289w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-16-768x798.png 768w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-16-48x50.png 48w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-16-58x60.png 58w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-16-96x100.png 96w\" sizes=\"(max-width: 835px) 100vw, 835px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Step 2<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"794\" height=\"954\" src=\"https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-18.png\" alt=\"\" class=\"wp-image-2290\" srcset=\"https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-18.png 794w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-18-250x300.png 250w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-18-768x923.png 768w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-18-42x50.png 42w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-18-50x60.png 50w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-18-83x100.png 83w\" sizes=\"(max-width: 794px) 100vw, 794px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Step 3<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"676\" src=\"https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-20-1024x676.png\" alt=\"\" class=\"wp-image-2291\" srcset=\"https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-20-1024x676.png 1024w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-20-300x198.png 300w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-20-768x507.png 768w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-20-50x33.png 50w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-20-60x40.png 60w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-20-100x66.png 100w, https:\/\/www.opinew.com\/help-center\/wp-content\/uploads\/2022\/07\/2022-07-12_23-20.png 1049w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Is it ready now?<\/h2>\n\n\n\n<p>Yes &#8211; from now on, all existing products and every new product you add to your Google Product Feed, will have the <strong>identifier exists<\/strong> variable set to <strong>no<\/strong>.<\/p>\n\n\n\n<p>\u26a0\ufe0fYou might have to wait up to 24h for Google to apply changes to your Product Feed. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google Shopping might flag an issue on your feed products that tells you to add identifiers like MPN or GTIN. If you sell handmade or one-off or unique products, it is likely that you don&#8217;t have MPN or GTIN numbers for them. How to fix this? Google Shopping Product Feed&#8230;<\/p>\n","protected":false},"author":1,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":[],"ht-kb-category":[23],"ht-kb-tag":[],"_links":{"self":[{"href":"https:\/\/www.opinew.com\/help-center\/wp-json\/wp\/v2\/ht-kb\/2287"}],"collection":[{"href":"https:\/\/www.opinew.com\/help-center\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/www.opinew.com\/help-center\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/www.opinew.com\/help-center\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.opinew.com\/help-center\/wp-json\/wp\/v2\/comments?post=2287"}],"version-history":[{"count":2,"href":"https:\/\/www.opinew.com\/help-center\/wp-json\/wp\/v2\/ht-kb\/2287\/revisions"}],"predecessor-version":[{"id":2293,"href":"https:\/\/www.opinew.com\/help-center\/wp-json\/wp\/v2\/ht-kb\/2287\/revisions\/2293"}],"wp:attachment":[{"href":"https:\/\/www.opinew.com\/help-center\/wp-json\/wp\/v2\/media?parent=2287"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/www.opinew.com\/help-center\/wp-json\/wp\/v2\/ht-kb-category?post=2287"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/www.opinew.com\/help-center\/wp-json\/wp\/v2\/ht-kb-tag?post=2287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}